5 Marketing Tips during COVID-19
Apr 27, 2020
Now is the time to be proactive
Marketing during coronavirus might be the last thing on your mind — but it’s those who seize the opportunity to reach their customers in this digital season that will come out on top when all of the dust settles.
1. Get more online transactions
As physical visits to stores and business locations decline, a strong eCommerce solution provides an additional source of revenue
We can create an omni-channel eCommerce presence with an online store customers can access through your website, Facebook page and more
2. Prepare your website
Display messaging on your homepage about any service changes
Add features for scheduling (or rescheduling) in-person appointments
Add online payment and online transaction capabilities to existing websites
3. Create more digital content
Since you may not see your customers in-person as much, it’s important to remind them you’re still around and ready for their business. Create a variety of materials that will keep you top of mind with your customers including:
- Blog posts
- Update Videos
- Newsletters
4. Invest in social media advertising
Social channel activity (Facebook & Instagram) has increased 76% since the lock-down, as people are isolated at home and looking for social interactions. Social media channels are one of your best tools for driving brand awareness and keeping your customers updated with the latest news of your business.
5. Consider larger projects
If you’ve recently thought about large scale changes to your website or online presence, now may be the ideal time to make them. This way when customers are ready to return, your digital presence is fresh and ready to convert more customers than ever. Key project ideas:
Opportunities For Your Business
If you’d like to speak with us over a digital coffee … just click the button.
Juuced was recognized for the second year in a row, with a 2023 Web Excellence Award in the Non-Profit Category, for their client The Goodness Web.
We wanted build on what it means to "JUUCE" a client's business, which is to make it bigger and more powerful. It’s now time to evolve our visual branding to better communicate that!
We're excited to share that Clutch & Visual Objects has recognized Juuced Marketing on its esteemed list of leaders, naming us as one of Boston’s leading web design companies.
It's a great honor to receive this International Award for Website Design. At Juuced, we focus on helping service businesses grow their online presence. We approach each project with a commitment to premium website design and website development that is search optimized for Google Search Ranking. We create meaningful long-lasting client relationships, that have led to Juuced benefiting from 95% of new clients being referrals, and 100% having credited our work and exceptional service. - Managing Director of Juuced Marketing, James Nunn
Clutch recognized our hard work and named Juuced Marketing a Top Web Designer in Massachusetts for the second year in a row!
Did you know that Google uses over 200 ranking factors in their algorithm? That’s right… 200. And, Google is constantly updating its search optimization requirements, then rewarding optimized sites that keep up with its requirements. And, the latest Page Experience (Core Web Vitals) update is a biggy! But, where does it sit in our 2021 Top 10 list of importance?
WordPress is a popular open-source content management system that allows creators to build all sorts of websites. Over the past few years, thousands of companies have made the move away from WordPress; and for good reasons. Here is why should you switch over from WordPress.
Now, more than ever, businesses need to have a website or platform that allows for easy exploration. With less face-to-face interaction, there is now, more than ever, a greater reliance on the web. People are spending more time researching businesses and products online. Purchase decisions will now be made based on your digital presence and on the efficiency and quality of your website.
Recommendations of how to approach your marketing strategy in this season, as well as the one thing you need to focus on (and fast) to survive the ramifications of what this global pandemic means for business owners.
How do you know what to offer your customers if you don’t know what problems the customer is really trying to solve? In short... Data helps you better understand and sell to your customers. By tracking and analyzing your data you can make better decisions on how to most effectively invest your marketing dollars.
